Protest Sportswear is celebrating. This 2023 the brand turns 30 years old. Protest Sportswear is a Dutch sportswear brand, created in 1993, for sports enthusiasts on a board. To celebrate this milestone, a big party was organized in the Netherlands, attended by 700 guests.
Protest was founded 30 years ago by a group of Dutch snowboarders. In addition to its winter collection, the brand now has a street, beach, surf and outdoor collection.
Together with all international distributors, customers, stores, suppliers and friends, the brand's 30th anniversary was celebrated with the Grandeur Dinner Show at Studio 21 with a special performance by Kris Kross Amsterdam to close the evening.
Recently, Protest has been working on a new brand video. A video that describes exactly what Protest stands for. In addition, Protest Sportswear is launching the "My Protest Heritage" campaign, which aims to highlight the evolution of Protest and the role the brand has played in everyone's life.